BICtalk
  • Blog
  • Blog

BICtalk

We will share the latest news and resources on innovation and entrepreneurship.

Visit our Website

A New Way of Approaching the Product Design Process

2/15/2017

0 Comments

 
Design Thinking is the process of creative problem-solving. A key component of this process is taking crazy ideas in any part of your life and applying design methodology. Holly Gardner is a local entrepreneur, engineer, photographer, and mom. Holly talked about how Design Thinking is used in when planning a child's birthday party or creating the next big invention. 

When asked what she does she would prefer to say, “I solve problems.” Holly came to speak about Design Thinking to a group of entrepreneurs and business students at Gulf Coast State College.  One of her two children has severe food allergies. She could not find needed products on the market, so she curated and developed a line of goods and specially designed products. 
 
The development of one of those products, "My Food Allergy Binder," was created using Design Thinking. The process includes fives stages: empathize, define, ideate, prototype, and test.  

More resources about the design thinking process are available at Stanford's d.school website including a 90 Minute crash course on Design Thinking. Since the process starts opposite of the traditional product design model by finding out what your clients need, you will not spend large amounts of money on a prototype and later conclude that it is not what your customers want or need.

Holly added,"with Design Thinking, you fail fast and early, which in the long run, saves you time and money. 
0 Comments
    Picture

    Archives

    February 2018
    January 2018
    November 2017
    June 2017
    April 2017
    February 2017
    January 2017
    December 2016
    November 2016
    October 2016
    September 2016
    August 2016
    June 2016
    April 2016
    March 2016
    February 2016
    January 2016
    December 2015
    November 2015
    October 2015
    September 2015
    August 2015
    July 2015
    June 2015
    May 2015
    April 2015
    March 2015
    February 2015
    January 2015
    December 2014
    November 2014
    October 2014
    September 2014
    August 2014
    July 2014
    October 2013
    September 2013
    August 2013

    Authors

    Guest writers include entrepreneurs, business owners, community leaders and other stake holders. The intent for our writers is to share their perspective on success.

    Picture

    Categories

    All
    Business Incubator
    Entreprenurs
    Fl
    Innovation
    Northwest
    Small Business

    RSS Feed

Powered by Create your own unique website with customizable templates.